Authentic Art, Modern Marketplace: The New Face of Indian Handicrafts

For an entrepreneur dedicated to showcasing India’s rich heritage through handicrafts and artisan-based products, we created a comprehensive branding and digital experience for Vidushi Handicrafts.

The assignment included designing a distinct logo identity that reflects the authenticity and cultural essence of the brand, developing a user-friendly e-commerce store, and crafting compelling content to tell the stories behind each handmade piece.